Top 5 Social Networking Apps in Nigeria Q1 2023 Performance

The first quarter of 2023 saw significant activity among the top 5 social networking apps in Nigeria, with notable trends in downloads, revenue, and active users. Here's a closer look at how each app performed:

WhatsApp Messenger maintained a strong presence with weekly downloads ranging from 114K to 174K. The app experienced a peak in downloads during the last week of March, reaching 174K. Active users remained consistently high, fluctuating between 42M and 43M throughout the quarter. Revenue was negligible until the final week of March, when it recorded a modest $7.

Facebook demonstrated robust engagement metrics, with weekly downloads varying from 131K to 165K. The app saw a peak in downloads in the last week of February with 165K. Active user numbers were stable, hovering around 21M. Weekly revenue showed some fluctuation, peaking at $820 in mid-January.

Telegram Messenger experienced steady growth in both downloads and revenue. Weekly downloads ranged from 66K to 93K, with a notable increase towards the end of the quarter. Revenue peaked at $3.1K in the second week of January. Active users were relatively stable, fluctuating around 5.7M.

Messenger saw a varied performance in downloads, starting at 103K in the first week of January and ending at 75K in the last week of March. Active users remained consistent, around 12M throughout the quarter.

Status Saver for WA Story Save showed moderate download numbers, ranging from 17K to 25K. Revenue was modest, peaking at $1.3K in the first week of January. Active users increased steadily, starting at 56K and reaching 84K by the end of March.

The data for this analysis comes from Sensor Tower. For more detailed insights, visit Sensor Tower's platform.